RES 320 ENTIRE COURSE


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RES 320 ENTIRE COURSE

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RES 320 ENTIRE COURSE


RES 320 Week 1 Individual Assignment Business Research Applications Paper

 
Resource: Assigned readings, Electronic Reserve Readings, the Internet, and other resources
Write a 1,050- to 1,400-word paper. In this paper be sure to address:
Describe how research is used in your organization or an organization with which you are familiar and how it can be used more effectively.
Detail current research and the areas in which you think more research is needed.
Format your paper according to APA standards..
 
 
RES 320 Week 1 DQS
 
DQ 1
 
 What is the difference between information and data? Provide examples of each.
 Is a telephone research project that interrupts people at home an invasion of privacy?
 How can you protect the rights of confidentiality within a research project?
 Under what conditions might people answer questions differently if they are promised confidentiality?  How can you ensure ethical integrity within a research project?
 
 
 
DQ 2
 
Post a 150-200-word response for each of the following discussion questions by clicking on Reply.
 Your company is interested in evaluating customer satisfaction with a new handheld computer product. What are the general research methods that you should consider in developing this research?
 
 What are the benefits of conducting Web-based research as opposed to using traditional strategies?
 
 
RES 320 Week 2 Individual Assignment Assignments from the Readings
 
 
Resources: Business Research Methods
 
Write a 150-word response to each of the following questions:
 
Chapter 5: Discussion Questions 2 and 3
Chapter 7: Discussion Questions 1, 2, and 5
 
 
 
RES 320 Week 2 DQS
 
DQ 1
 
 When would the use of focus groups be a better technique than questionnaires?
 When is it appropriate to administer a personal interview, telephone survey, or self-administered questionnaire?
 How would you decide which survey method is appropriate to a particular management question?
 
 
DQ 2
 
 How do you determine the reliability of secondary sources?
 What are the circumstances in which qualitative analysis is appropriate?
 When are secondary data sufficient to answer a research question?
 
 
RES 320 Week 3 Individual Assignment Experimentation Critique
 
Resource: University Library
 
Find a research report that uses experimentation.
Write a 1,050- to 1,400-word critique on that experiment.
Describe the independent and dependent variables used in the study.
Comment on the sampling used to gather subjects, as well as on the reliability and validity of the study.
 
Only journal articles reporting actual experimentation are appropriate for this assignment—magazine or newspaper articles, opinion pieces, and commentaries are not appropriate. Here are some tips for selecting an appropriate article:
 
If using the ProQuest database, check the box next to “Scholarly journals, including peer-reviewed."
Look for an abstract at the beginning of the article.
Make sure the article includes a description of the independent and dependent variables and the sampling plan.
 
Format your paper according to APA standards.
 
 
RES 320 Week 3 DQS
 
DQ 1
 
1.      When would a stratified sample be more appropriate than a simple random sample?
2.      In what types of situations is conducting a census more appropriate than sampling?
3.      What are the advantages and disadvantages of nonprobability samples?
 
DQ 2
 

1.      What are the ethical implications of observing employees without their knowledge? Are these implications different when observing customers?
2.      What type of observational study could you use to determine the productivity of an assembly line?
3.      What is the best experimental design to test the effectiveness of a new weight loss drug?
 
RES 320 Week 4 Individual Assignment Scaling Study
 
 
Resources: Assigned readings, Electronic Reserve Readings, the Internet, and other sources
Develop a short questionnaire of 5 to 10 questions and distribute it to at least ten people.
Use at least two different types of questions in the survey.
Analyze the responses and comment on the validity and reliability of your questionnaire.
Write a 1,050- to 1,400-word paper in which you describe your results from this short study.
Format your paper according to APA standards.
 
 
 
RES 320 Week 4 DQS
 
DQ 1
 
What type of data would you obtain from a rating scale?·
 For what population would you use a graphical rating scale?·
 What is the difference between a rating and a ranking scale? Which one is better at measuring customer satisfaction? Explain.·
 
 
DQ 2
 
Post at least 100-word response for each of the following discussion questions by clicking on Reply.
 How can a research project be reliable but invalid?·
 What are some examples of bad survey questions? Reword them.·
 
 
 
RES 320 Week 5 Learning Team Assignment Final Project: Research Report and Presentation
 
 
Resource: University of Phoenix Material, Project Overview
(One Team Member Post in Assignments Link)
Part 1
 
Find and summarize 8 to 10 articles that are pertinent to the research topic selected.
Show how these secondary sources relate to the research topic.
 
Part 2
 
Address the role that might be played by qualitative research, quantitative research, secondary data, and survey research. Once decisions are reached about the approach and techniques to be used, the Learning Team should:
Work on a sampling plan for the project.
 
Consider the population in which you are interested.
What type of sampling plan is needed to select a representative sample? Consider the costs of the different sampling plans.
List the advantages and disadvantages of the various types of sampling plans
Select one of these for the project.
 
Part 3
 
The Learning Team should focus on questions that will be part of a survey used to research the topic. Consider the various types of questions you could ask on this survey:
 
What are some of the advantages and disadvantages of the various types of questions, given your research methods, population, and sample?
Select a type of question most appropriate to your purposes and choose a response scale.
Develop five to ten questions that are representative of the survey you are proposing.
 
Part 4
 
Assemble the final report and presentation.
Prepare the research proposal on your topic, along with the hypothetical results.
Determine who the audience is for the report and presentation. In most cases, this is the upper management of the company.
 
Format consistent with APA guidelines.
 
RES 320 Week 5 DQS
 
DQ 1
 
         If your employer requests a salary survey to be completed within two weeks, what type of research method would you use? 
         Suppose the customers of a restaurant say the food they have been served is not hot. How would you address this complaint? What research methodology would be most appropriate?
         As a manager, you are considering launching a new product or service. What information would you need to make the decision to go ahead with this new product or service?
 
DQ 2
 
 
         How would a report presented to the president of your company differ from one presented to employees? How would you present this to other stakeholders such as stockholders, customers, and the general public?
         How long should your oral presentation last? What factors should you consider in determining the length and format of the presentation?
 

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